Worlds newest jingle company launched: Spine

The radio world has welcomed a new jingle company during The Imaging Days 2015. Introducing… Spine, founded Anthony Timmers and Jean-Paul van Druten.

Over the last couple of years this duo has worked for several strong brands around the world including NRJ, Radio 538, Warner Brothers, MTV, Sky Radio, BBC Radio 1 and WKTU and many, many more. As of October 5th 2015, they combine their forces in the new jingle company Spine.

Anthony Timmers: “The origin of jingles is fading more and more. With Spine we bring back the original structure, combined with contemporary sounds and production styles. But also our workflow has completely changed. Spine is creating the “Spine Backpack”: a database consisting of a wide variety of ’now sounding’ jingles. With our concept “Rethinking Jingles” we also provide more sustainability of our cuts, there’s a clear production link to the playlist – but will not have sound-a-likes as result. So in terms of jingles: we got your back!”.

Jean-Paul van Druten: “Exactly! 🙂 “.

Spine Founders Jean-Paul van Druten and Anthony Timmers

On spinejingles.com the introduction of the company can be heard and viewed again, of course lots of new productions can be found on the site also. Also via Twitter (@spinejingles) and Facebook (/spinejingles), Spine will be giving updates.